Financing | ContactCars.com
A service-led financing experience designed for Egypt’s largest automotive platform, covering the full user journey from financing discovery and installment estimation through eligibility review and request submission, built as a standalone landing page and connected to the broader Contact Cars ecosystem.
400%
Increase in Finance & Insurance Applications on the platform within the first three months.
Designing a Financing Journey That Matches Egypt’s Largest Automotive Platform
ContactCars.com already dominated the market. Car buyers across Egypt trusted its traffic and listings every day. But its car financing UX didn’t match that scale. In Egypt, financing is part of the car-buying decision from the first search — not an afterthought at checkout.
Before this project, buyers interested in financing had to leave their flow. They had to guess at eligibility and wait for a follow-up call. We redesigned the journey around three questions: what this costs monthly, whether they qualify, and how to move forward. An installment estimator anchors it all — built to feel like a calculator, not a static disclosure.
The numbers did the convincing, not a sales conversation. Within the first three months, financing and insurance applications increased by 400%. Removing doubt between interest and qualification turned out to be the biggest lever in automotive financing UX.
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